My Role - Account Coordinator
Agency - 72andSunny
At the beginning of 2015, Samsung was quickly becoming the front runner for device connectivity with the best screens. SUHD TV, OLED Tablets, GS5 and Note 5 phones, The Gear S 2 Smarth Watch, all paired with great Bluetooth speakers and headphones.
The goal of this film was simple - highlight the connectivity and versatility of Samsung's breadth of products, all while promoting both their newly established "Milk Services" video platform and their newest partnership with Netflix. In addition to the broadcast 30' we aired, we also created a longer form 60s piece and a series of 15s cut downs to air digitally via pre-roll.
Check out the broadcast 30s spot below (apologies for the lower resolution).