Fetch Rewards - Brand Launch 2021

 

My Role - Account Director / Lead
Agency - Anomaly LA


Fetch Rewards is all about earning more of what you love - whether it be power tools, bbq ribs, and everything in between.

Fetch is a relatively new brand in the marketing space, having been founded back in 2017 and taken over the receipt-scanning world very quickly.

In our efforts to bring Fetch Rewards to the masses in the United States and land our first brand point of view in a crowded rewards space, we built their master brand platform, rewards positioning, and thier first brand campaign, Get Receipt Rich, from the ground up.

Spanning film, OOH, digital, radio, podcasts, and partnerships, we wanted to make sure that no matter what your preference or where you shop, you can earn rewards doing what you love with Fetch Rewards. Getting receipt rich isn’t a mentality - its a lifestyle!